Marketing

New patients drive patient growth. Learn how to attract more new patients to your practice from a variety of sources, including your website, social media, word-of-mouth, the community…

Community Marketing

Dentist making community marketing a priority

Community marketing is a long-term approach to building relationships with the people and organizations in your community, including fellow business owners, civic leaders, charitab...

Customer Service

Dentist showing the marketing power of dental customer service

You may not think of dental customer service as part of your marketing program, but you should. Treating your patients exceptionally well—not only in the form of excellent clinical...

Internal Marketing

Dentists discussing internal marketing basics to grow dental referrals

For dental practices, the distinction between external and internal marketing is critical. External marketing involves reaching out to prospective new patients through advertising ...

Social Media

Social media Word Cluster

Participating in social media is a must for most dental practices. It’s estimated that three-quarters of US consumers consult social media as part of their purchase decision-making...

Website

User accessing dental website on tablet

Your dental website is the public face of your practice. Before prospective patients call for an appointment, they will probably visit your practice’s website. They want to see who...